Plan and review a blog article

A blog article is a content deliverable to scope with NRS. There is no current universal /blog command that publishes directly into every client's website.

Give the writer a complete brief

Provide the audience, question to answer, intended website, approximate length, approved service details and sources. Identify the person who reviews technical or health claims. Include the intended action for the reader and the real destination link.

Review the draft for accuracy, structure, source quality and business fit. Check quotations and claims against their sources, including dates. An AI-generated reference is not evidence until it has been opened and checked.

Publishing depends on the client's website and agreed access. Confirm the actual article URL after publication, then review its heading, links, images and mobile layout. Creating text or saving a draft does not establish that the website changed.

For regulated health content, use health advertising review. Whether an article is educational or promotional depends on its content and context, not the word “blog”.